Luxury LV bag Why are so well sold in Asia

LVHM Group LV（LOUIS VUITTON OUTLET ONLINE）official website released the report, calling it an increase of 52.8 percent in the first half of this year's earnings, and said July sales also maintain the good momentum of the first six months, revenues increased 16.5%. "These data show everything." As the President and CEO of the French luxury goods giant, Bernard Arnault said optimistically. "For the second half of the year, we also full of confidence." Not only LVHM Group, other European luxury brands have an outstanding performance, Hermès International sales in the second quarter, an increase of 27 percentage points. Burberry in the first quarter increased by 30.6%. Has outstanding performance even in the first half of the year, Arnault and other luxury goods company executives remain cautious for the global economy, and that it "has the uncertainty. However, he also said: "We have reason to believe that this industry will continue to flourish." At the same time, he also believes that: "For some products, the demand is higher than supply, have to say, this is an enviable challenge. '


LV store door the LVHM thanks to the economic crisis and the rise of Asia, Louis Vuitton has been established in France and Belgium, the new studio and the plant to ensure its continued double-digit sales growth, and fashion LV bag package revenue portion increased to 17.7% of total revenue. President Arnault also proudly calls its latest sale of Cheval Blanc priced at 600 euros per bottle, or about $ 775, sold out within 10 minutes. Demand for high-end liquor. " Arnault next did not talk about and the exact earnings or sales plan for this year, however, he said: "Thanks to the economic crisis, we no longer make any predictions." the six months ended June 30, its net income rose to 1.05 billion euros, while the first half of last year, the figure was 687 million euros. With other luxury brands, LVHM Group revenue in the exchange rate fluctuations, the first half of the year, at the bottom line on the basis of an increase of 116 million euros. Arnault said the double-digit organic revenue benefit from all brands branch and regional economic recovery in Asia, the U.S. and even Europe, although Europe was once considered to be relatively stagnant areas since the 2009 economic crisis, the economic recovery. The LVHM report said, local exchange rates, sales in Asia in the first half of the year and an increase of 21% in the United States grew by 18%, Europe grew by 11%. Only in the negative phase of sales in Japan, down 6%.


The LV2012 year's handbag
 According to the statistics of LVMH second quarter sales growth of 22%, while the first three months of this year sales growth of 11%. According to WWD calculations, second-quarter sales grew 22.1% to 4.63 billion euros; same period last year, the figure was 3.79 billion euros. In the first half of 2012, with sales reaching a total of 9.1 billion euros; same period last year, the figure was 7.8 billion euros. The organic development point of view, the year-on-year sales, and based on a constant exchange rate, steady revenue growth of 14%. According to the product segments, sales of watches and jewelery in the first half of the year, an increase of 28%, an increase of 20.7% in the wine and spirits, boutique retail sales growth of 13.7, an increase of 12.1% in the perfume and cosmetics. LVMH said it has been caused by the sharp drop of liquor, watches and clocks, commodities gain. Local exchange rates, perfume and cosmetics in the United States in the first half of this year, sales grew 16%, the star brand Christan Dior leader, and will be released in the second half of the new fragrance Miss Dior Chérie. , Natalie Portman in Paris shot for this perfume ad, directed by Sofia Coppola. Sales growth accelerated cash flow, at the same time, the Group is raising the stock repurchase, the magnitude of the expenditures and acquisitions. The latter topic, Arnault and then respond to questions from the audience, said, LVHM not interested in the acquisition of the French beauty giant L `Oréal, however, he said that looking at other possible targets. "Either I have some plans, but can not be revealed, or else we do not have what the plans are, so what can I say." He shrugged his shoulders and replied with a smile. In a survey report, Evolutions Securities analyst Dennis Weber said LVMH sales and profit figures are much higher than expected, but he also reminded LVHM strong sales performance in the first half of the year will not necessarily be repeated in the second half of the year. Not long ago, Christian Dior SA also released its own report. The Dior fashion sales in the first half of the year increased by 10 percent, to 373 million euros, its own boutique store sales growth of 17%.


Christian Dior show
 Dior CEO Sidney Toledano said its brand in other Asian countries, except Japan, both showed strong sales momentum. In May, Dior show in Shanghai Cruise Series, and re-opened boutiques in Hang Lung Plaza, Toledano said that this event has a huge impact on the entire region ". Leather products, ladies and men's clothing sales growth of goods topped the list, Toledano said. During this time the operating profit of 28 million euros. "This reflects, publicity and product development investment is high, but the gross margin is still growing," Toledano, said. Burberry enter the Chinese market, the time Burberry is preparing a major push into the Chinese market. Not long ago, Burberry Group, the company announced the acquisition of its franchise partner Kwok Hang Holdings franchise stores in Mainland China will be 70 million pounds. "This will be our biggest deal this year, in the past six months, we have also been carried out serious negotiation and dialogue," Burberry CEO Angela Ahrendts said in the interview. "In the past 18 months, we have the world's four largest emerging markets to grasp the initiative, including the Middle East, India, Brazil, and now in China." She also said that the creation of 10 new stores in China this year. "We will allow these stores go hand in hand," she said.